Because Blockbuster tries to catch up with it’s primary competition, Netflix. It is making it also easier to rent movies online.
Within 2004, Blockbuster started offering clients its own service for online film rentals. Before that, to rent movies online could only be performed through Netflix who was doing much better than bricks and mortar type leasing stores.
For example , Hollywood Video, which was once considered a leader in the industry, has seen it’s business go down since on-line movie rentals came along.
Lucky regarding Blockbuster, they were able to adapt to the changing landscape of the online film rental business fast enough to stay in business.
What does Blockbuster offer how the others don’t? Today, it’s Netflix that has to do some catching up to Blockbuster. Blockbuster customers can lease on Blu-Ray at no extra cost. Netflix charges extra for this advantage.
The other major advantage Blockbuster has over Netflix is its brick-and-mortar stores.
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While traditional retail outlets seemed at first to be an old-fashioned handicap for people looking for movies to lease, today Blockbuster markets their stores as an added perk that Netflix doesn’t have.
And it’s true: with 7, 000 stores in 21 nations, Blockbuster makes it easy to return movies in your area.
So if a customer feels like renting a show for the weekend but doesn’t wish to venture out to the store, they can lease online from Blockbuster, then fall it by the store on their way to work on Monday morning.
Blockbuster also provides one more benefit over Netflix: sport rentals. Netflix offers its customers only movies and television shows, and although it has a wide variety of these, this still doesn’t offer video games.
Blockbuster’s inventory has long included video games, so it was a natural choice to include game rentals when Blockbuster began offering online movie rentals.
To rent 1, 2 or 3 movies previously costs the same. The fixed month-to-month charges are $8. 99, $13. 99 and $16. 99.
Perform these benefits make Blockbuster a much better choice than Netflix? That is determined by your perspective. If you’re a Blu-ray owner, then yes, it’s better to rent movies online from Blockbuster.
If you’re a gamer, then indeed, it’s better to rent movies on the internet from Blockbuster.
If all you would like a good selection of movies and don’t mind mailing DVDs back to Netflix, then the two services are basically identical.